
How can you benefit from marketing consulting?
Here's the quick and simple of working with me:
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Hourly consulting $100 / hour + HST without packages or minimums,
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While consulting is hour to hour, most people start at a minimum of 7 hours (for diagnosis, prescription and implementation, at least)
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No packages: hour to hour as needed
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Discounts available for full or multi day booking,
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All invoicing is pay-when-you-can without question as a way to lower barriers to working together
**Please note I do charge a $45 administration fee for any consults and written quotes used in funding applications.
Now you might be wondering: a consultant who shares their pricing?! And only works hour to hour?!
Transparency and honesty are key values of mine, so I will always be upfront about what I expect of you, and you can be with me. Plus, I'm pretty damn good at what I do and we can get you results, so money is usually the next question (if it's not the first), so I like to get it out of the way. I don't do packages because I don't believe in locking people into something, especially if either of us are unhappy.
Here's some ways clients have recently used their time with me:
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Teaching about a specific social media platform and how to use it powerfully
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Consulting on how to drive traffic and sales from social media, particularly for ecommerce
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Marketing research for social media
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Running your social media entirely
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Small business planning
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Lead generation behaviours, systems and processes
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Develop social media strategies
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Making sense of and running Facebook and Instagram ads,
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Designing social media campaigns
and more.
Clients have used my skills and expertise to develop
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Influencer marketing plans,
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New strategies, including launching new products, services or digital channels for marketing,
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Whole campaigns, including paid ads,
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Better and frictionless websites,
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SEO strategies,
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Measurement strategies (so they know what is and isn't working in digital marketing)
to name a few.
A final question: why work with a consultant when AI can get you the answers to your business or marketing problems?
If I may be so bold for a minute: AI learns from humans, and I like to think I'm one of the smarter humans outsmarting AI: often. Don't get me wrong, even I use it as a tool: but I have compared AI results against what I have developed for clients and both my clients and I tend to agree my work is better. I can also integrate legal and compliance suggestions AI can't: I have never found any AI platform to fully make legally compliant suggestions, whereas I can (so, there's a risk-benefit there).